Articles Written by Nick Jolliffe

About Nick Jolliffe

With 16 years in project and team management, I love to strategise, organise content calendars, and ensure every detail of your content marketing and communications is taken care of. At Lion Spirit Media, I specialise in the more technical side of digital marketing like SEO, Web Design and Marketing Automation.With technology a helpful and necessary extension across global teams, I’m never happier than when using digital marketing capabilities, software and automation to maximise your business’s success.I use my leadership, analytical and organisational expertise to consider how best digital marketing technologies, techniques and trends can be used to achieve your growth goals. It’s not tech for tech’s sake — it’s well-thought-out, tailored strategies for you.When I’m not catching up on the latest tech and gadget news, you’ll find me travelling or perfecting my latest dish (which I’ll have inevitably picked up from a recent travelling adventure!).

Blog posts written by Nick Jolliffe

What Are Long-Tail Keywords?

What Are Long-Tail Keywords?

In the world of SEO, not all keywords are created equal. Some are more in demand than others, can gain you more success, or are even structured differently to achieve different things. If you’re not familiar with what a keyword is – it’s the focus word used on each...

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Why Is Content Marketing Important?

Why Is Content Marketing Important?

When we say ‘content marketing’ what comes to mind? You might think of the article you read in a business magazine this morning. The blog post that popped up on your LinkedIn feed last week that’s still floating around your head, or the meme you saw on Facebook that...

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PPC Remarketing – The What, Why And How

PPC Remarketing – The What, Why And How

Do you ever get the feeling that an advert is following you around the internet? You looked at a product or service on a company website once - but decided not to buy it right away. And suddenly everywhere you go you’re seeing adverts pop up for that company and that...

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How to Define Your Brand Values In 4 Easy Steps

How to Define Your Brand Values In 4 Easy Steps

What would you say if we asked you to tell us your personal values? Most people know what their values are by instinct, even if they’re never really thought about it before. They are a key part of who we are, and have been built, changed and developed over years of...

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How to Create A Landing Page

How to Create A Landing Page

If you’ve ever clicked on an advert and been taken to a web page all about the product or service described – congratulations! You’ve interacted with a landing page.  Landing pages are an essential part of the online experience, particularly when it comes to...

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How To Write A Blog Post

How To Write A Blog Post

In a world where content is king online, blog posts are one of the most powerful content marketing tools you could ask for. The problem is that many people don’t know what they are or how to write them. You might read them fairly regularly, but when you sit down to...

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How To Perform An SEO Audit On Your Website

How To Perform An SEO Audit On Your Website

Did you know there’s no such thing as ‘SEO’? Search Engine Optimisation is a term thrown around a lot, but the truth is SEO isn’t just one thing. It’s a huge network of information and strategy, all designed to do one thing – get you to the first page of Google ahead...

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How Online Reviews Benefit SEO

How Online Reviews Benefit SEO

We all love a good review. Something that helps us learn and grow, and leaves us feeling all warm and fuzzy at the same time. But did you know that reviews can also be a big help to your online marketing? Specifically with your SEO and getting found online. It’s not...

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The Benefits Of SEO For Business

The Benefits Of SEO For Business

Starting a business isn’t easy, especially if you’re looking to expand and grow. To do that, you need to make sure you have a strong digital presence, and that means making nice with the search engines. This can feel like an uphill battle, especially if you don’t...

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