Content Marketing Agency
Our Content Marketing Service aims to grow your website’s organic traffic through the discovery, writing, promotion, and monitoring of content written to attract your target audience build brand awareness and trust, and encourage them to buy your products and services.
Get in touch with us!
Grow your business
Are you a business looking to grow your online presence?
Content marketing can be an effective way to engage potential customers and increase your online visibility.
By creating compelling, informative content, you can reach more people, build trust and credibility, and ultimately increase your sales.
Let us help you establish an effective content marketing strategy to reach your desired audience and grow your business.
What is content marketing?
The Content Marketing Institute defines content marketing as:
“Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience — and, ultimately, to drive profitable customer action.”
Content marketing has been around for centuries, but with the advent of digital marketing, it has become a more sophisticated and data-driven discipline. In the age of big data, content marketing has become an essential tool for marketing success.
Content marketing is not about selling. It’s about creating valuable content that your audience will find useful and interesting. The goal is to build a relationship with your audience and create a level of trust. Once you have established a relationship with your audience, you can then start to sell to them.
What do our content marketing creation services include?
High-quality content can include a range of content products and types of content from blog posts, email marketing, technical PR articles, social media marketing, whitepapers, infographics — that are designed to communicate your thought leadership status in your industry (or jungle!).
Making each piece of content work hard for you is the key to success. And that’s what we do. Our content marketing creation specialists write for your brand and write to get you the results that will help your business succeed. We then take that content and we put it to work across social media channels, emails, newsletters and your blog page, to name just a few.
Why is content marketing important?
Most of us have heard the phrase: ‘Content is King.’ And it’s as accurate today as it ever has been.
Content can address the needs and questions of your potential customers. It can explain how your brand, product or service is what they are looking for.
It can demonstrate your thought leadership and expertise. It can engage, inform, build trust and entertain. Essentially, words are powerful.
The power of content
Good content matters to us because it helps us make informed decisions. And it should be created at every stage of the customer journey.
of marketers say content marketing increases engagement
of B2B marketers use content marketing
of B2C marketers think content marketing is a key strategy
Tried and tested content marketing
Our content marketing service is the process of discovering, creating, promoting, and updating materials. Through organic search, content marketing helps websites to rank higher in Google.
Using our Content Marketing Service is a great way to improve both the search traffic and domain authority of your website.
Our process involves:
We will conduct market research to identify your target audience, identify the topics and keywords that will be used in content creation, and analyse your competition.
Create your Content
Our team of experienced writers will create content that is tailored to your target audience, including blog posts, articles, and press releases.
All of our content is optimised using the latest SEO techniques to maximise the chances of them ranking on search engines like Google.
Approval and Publish
We can either send you content for approval, or we can upload it to your content management system (CMS). Once you have approved the content, we can then publish it on your website.
Review, report and keep improving!
We keep track of how your content is doing and send you a report on it on a monthly basis. This way we can make suggestions on:
- What future content topics should be
- How content can be further enhanced by adding to it
- What keywords need to be targeted next to reach your audience
We will use data-driven insights to ensure that your content is reaching the right people and driving conversions.
The Benefits of Content Marketing
Content marketing is a great way to expand your audience and capture data. It’s perfect for businesses wanting to:
- Increase brand awareness and visibility
- Improve website traffic
- Generate leads and conversions
- Establish credibility and trust with customers
- Enhance customer relationships
- Improve search engine optimisation (SEO)
- Educate customers about products or services
- Help to create thought leadership
- Increase sales and revenue
- Reinforce your brand messaging
Content marketing is a great tool to help you reach your goals and get the most out of your marketing efforts.
Win with content marketing!
of marketers have used content marketing to reach their goals
of consumers were more willing to buy goods if they previously found an article about it on the internet
Answers to Your Questions
What is Content Marketing?
Content marketing is a form of marketing that focuses on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience and ultimately drive profitable customer action. Content marketing can take various forms, such as blogs, videos, infographics, e-books, and social media posts.
What makes for good content marketing?
Good content marketing is valuable, relevant, and consistent. It should be focused on providing useful and helpful information to the target audience. It should be written in an engaging and creative way that grabs the attention of the reader. Content should also be optimised for SEO and shareable on social media. Finally, it should be monitored and updated regularly to ensure it stays up-to-date and relevant.
What is the point of content marketing?
The main objective of content marketing is to attract, engage, and retain customers by creating and distributing relevant and valuable content to them. Content marketing can be used to build trust and credibility, increase visibility, generate leads, and ultimately drive more sales.
How long does it take for content marketing to work?
The amount of time it takes for content marketing to work can vary greatly in the same way as SEO does, it depends on several factors, such as the quality of your content and how well it is promoted. Generally speaking, it can take anywhere from a few weeks to several months for content marketing to start showing results.
That said when Lion Spirit Media carries out content marketing for our customers, we target it based on what your audience is looking for and cluster topics to increase your chances of ranking for that content.
Can businesses survive without content marketing?
Yes, businesses can survive without content marketing, although it may be more difficult for them to reach potential customers and establish a strong presence in the market. Content marketing can be an effective tool for increasing visibility and driving traffic to a business’s website, so without it, businesses may struggle to compete with those who are utilising content marketing. Additionally, content marketing can help build relationships with customers and establish trust, which can be essential for long-term success.
Does Content Marketing actually work?
Yes, content marketing can be an effective strategy for businesses. Content marketing involves creating and sharing content such as blog posts, videos, and social media posts to attract and engage customers. When done correctly, content marketing can help generate leads, build relationships, and increase brand awareness.
Why do Small Businesses need Content Marketing?
Content marketing is an effective way for small businesses to reach a larger audience without spending a lot of money on traditional advertising. Content marketing allows businesses to create and share content which can be used to engage and educate their target audiences about their products, services, and values. Content marketing also helps to build brand awareness, boost website traffic, and increase sales.
Want to Order Blog Content for your Website Now?
We offer regular roaring content packages as a subscription service to provide you with consistent ongoing content.
Get your bespoke content in 5 working days or less.
Prices start at £30+VAT
Team up to find your roar!
Working with a digital marketing agency adds a new lens to your company. Our team approaches strategic difficulties with an inquisitive, exploratory mindset using the latest technologies. We’re not afraid to let you know where improvement is needed, but we’re also committed to ensuring that our suggestions are practical and consistent with your brand’s goals.
Looking from the ‘outside-in’ gives us the clarity of thought often lost when juggling the everyday demands of a business. Our knowledge comes with the skills necessary to understand your business, the courage to ask real questions (the ones you may avoid asking yourself!), and the expertise to help you drive your business forward.
Here at Lion Spirit Media, our Content Marketing specialists know how to stop adding to the noise, and instead, have a positive impact. We create great content that engages with your ideal customers, cut through the irrelevant chatter and produce a powerful ROAR.
A wide range of knowledge and skills to get any message across to an audience.
Content Marketing Agency for London, the UK and beyond
Our main offices are in London and Hampshire, but we provide our best content marketing services to brands all around the globe including in London.
You may already have a marketing strategy and key communication messages in place? Fabulous, we can work with you to ensure you’re getting those out to your target audiences in the most look-at-me, engaging and you-can’t-possibly-ignore-me way imaginable. After all, you want your ideal customers to hit your page and be utterly captivated by your words and story that they can’t possibly leave without saying hello.
Or, are you a startup making your first footprints in the digital jungle and want to know how best to use words to connect with your target audiences? If yes, we’ll work with you to find and louden your ROAR. Get readers hooked, loving your brand and coming back for more.
Or, if you’re already the leader of your pack and want to retain your position — while young, hungry and scrappy cubs are clipping at your paws — then we can help secure your place in the pride. We’ll craft strong communication messages, worded perfectly for you, your brand and your customers.
For more info on our content marketing services, give us a shout (or a roar!). We love talking. No question is too big or unimportant. If you fancy chewing the ear of an experienced and friendly content marketer for an hour, set up a free consultation now.
Our latest content marketing blogs
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Blogging is something that every business should be doing, but many aren’t. Either they can’t find the time, they don’t have the skills in-house, or in many cases they simply aren’t aware of what a powerful tool blogging can be for their business. From generating...
Last month we published this blog, which talks all about what a lead magnet is, and more importantly how you can write a good one. That blog is a sort of prequel to this one, so if you haven’t read it already, go and do that now. If you have, then welcome to the...
Let's Work Together!
Lion Spirit Media is the perfect content marketing partner for your business because we are dedicated to creating custom content that resonates with your target audience. Our experienced team of content creators have the skills and knowledge to develop content that is creative, engaging, and tailored to your unique brand voice.
We also have extensive knowledge of online platforms and strategies, so we can help you get the most out of your content. We work closely with you to ensure your content reaches the right people, at the right time, in the right way.
With Lion Spirit Media as your content marketing partner, you can look forward to a steady stream of quality content that will help you reach your goals.