We've reached part 10 of our Ultimate Marketing Strategy series - taking you through the various components of a bespoke marketing strategy. We've explored the different sections to brainstorm, research and document so you can create the best possible marketing plan...
Digital Marketing Articles
7 Content Tips to Transform Your Storytelling in 2021
It's 2021. January. We’ve had the first week back at work for many of us. Brainstorming, planning and calendars adorn our tables and walls – and bucket loads of coffee may well be high on the agenda to get us through it. As we’re all donning our Sharpies and creating...
Everything You Need To Know About Media/Press Relations In 2021
Understanding the current trends in media/press relations in 2021 will help you expand your business reach and visibility. If you want greater exposure and a wider reach for your brand, you must master public relations. And, in this article, we’re going to teach you...
How to Make Your Copywriting Stand out in 2021
No matter what kind of business you're in, marketing will be one of your top priorities. Why? Because even the best business can't succeed if nobody knows about it. Marketing is a broad discipline that all channels back to one place. Your website. If potential...
What Forces Are Driving Digital Marketing Trends in 2021?
Are you really ready for a new year of exciting advances in marketing? Technology continues its rapid onward march as we speak, and yesterday's top tips are old news before you've even had a chance to implement them. If you want to stay on top of your game...
Part 9: Ultimate Marketing Strategy Template [Updated] – Marketing Goals and Conversions
Whether you’re preparing your projected plans for investors, changing your business model, launching new products or services or entering new markets, hopefully, you’re now pretty familiar with getting started on your marketing strategy. In our Ultimate Marketing...
Part 8: Ultimate Marketing Plan Template [Updated] – Marketing Budget, Offers and Giveaways
In our Ultimate Marketing Strategy series of articles, we’ve been exploring how to create a comprehensive and compelling strategy that converts. So far, we delved into developing your Executive Summary, Market Research, Target Market, Competitor Research, Unique...
15 Social Media Post Ideas you can Try Today
One of the biggest challenges we all face when creating our own social media posts or managing another brand’s social media account is brainstorming and crafting new social media post ideas that keep your feed fresh, engaging for your audience and turn users into...
What is a Digital Marketing Strategy and Why Do You Need One?
A digital marketing strategy is vital for your business. In the last 15-20 years, how we market our businesses has gone through the biggest evolution ever. Changing customer demands have transformed how we find and connect with brands, and ultimately, make...