Let Your Roar reach far and wide!
Media relations is the act of reaching out, engaging and connecting with people in the media. By connecting with journalists, bloggers and editors in your industry, you get your story and newsworthy messages out to the masses via relevant media outlets.
Find your ROAR and shout it from the jungle. What better way to get your story and newsworthy messages out there than working with the media to connect with your industry and target specific people?
“A great success… diligent, well organised and skilled” – Director, Hart Marketing
What do our Media Relation services include?
Our media relations specialists connect with the media daily to produce, develop and enhance existing media plans. After finding your ROAR by creating an integrated, proactive, high-quality and tailored media plan — it’s now about putting that ROAR out there into the jungle (or media!) so the local, national or international herds hear you!
It’s all about a two-way conversation, And in this conversation, you’re looking to impress. Promote all the positive things you and your business are doing. Media relations is much more than simply connecting you with the right media through press releases and technical articles — it’s about marrying your business goals, marketing activities and high-quality content with successful media.
Marrying your content marketing strategy, content creation and copywriting with media relations not only produces an enhanced and consistent story, but also makes your ROAR even more powerful. Get in front of untapped people, and create invaluable and unlimited opportunities through relevant and targeted media coverage.
Here at Lion Spirit Media, our specialists focus on high-quality, unique and relevant editorial and advertising placements, along with comprehensive media training to maximise ROI through the impact of your ROAR.
Let’s Find your Roar through:
Digital and Print Advertising
Relationships Really are Key
Trust is a massive part of people engaging with you in that two-way convo. The 2018 Edelman Trust Barometer placed the trust between the public and media at 41% globally (a figure that has remained the same in 2019). Yet, trust in journalists is at 89%, suggesting that we attach value to the individual journal, blogger or editor we’re liaising with over the media brand itself.
Find out how to make the most of media/press relations in 2020 and learn exactly what you need to do to boost the visibility of your brand and campaigns.
In this article, we discuss the main findings from the latest study by the Charted Institute of Marketing (CIM), “The Impact of Marketing Part 1: The Mission for Marketing (2020)”.
Media relations services for Hampshire, London, the UK and beyond
Our main offices are in London, but we provide our best media relations services to brands all around the globe.
You may already have a marketing strategy and key communication messages in place? Fabulous, we can work with you to ensure you’re getting your brand in front of industry journalists, bloggers and editors — who are then communicating your story and newsworthy message to more of who you want to read them.
If you’re a startup making your first footprints in the digital jungle — and are curious as to how media relations not only works but integrates into your activities and goals — we can work with you to find and louden your ROAR, along with creating authority, credibility and trust.
Or, if you’re already the leader of the pack and want to retain your position — while young, hungry and scrappy cubs are clipping at your paws — then we can help secure your place in the jungle.
For more info on our media relations services, give us a shout (or roar!). We love talking.
Get Your Paws on Great Content Marketing and Communications