If you're a small business owner looking to generate more local leads, listicles can be your secret weapon. This highly shareable format makes content easier to read, improves engagement, and—when...
Storytelling
How to Use Storytelling for Brand Engagement
You've probably noticed that the most memorable brands don't just sell products—they tell stories that stick with you long after you've encountered them. Whether it's Apple's tale of...
What is Brand Storytelling?
Gather around dear readers, and let us tell you a story. Once upon a time, there was a bright young woman named Melodie. Having a big party to go to at the weekend, Melodie treated herself to a nice...
“Focus on taking one step forward every single day, no matter how big or small”, says Maria Semykoz
In this week's Entrepreneurial Empowerment blog, we're chatting to Maria Semykoz, the co-founder of startup artificial intelligence-led skincare brand, What's In My Jar (WIMJ). Before launching...
Happiness, motivation and instinct insights with Chantelle Znideric
Our Entrepreneur Empowerment series is here! From the world of cloud-connected technology with Patrick Kelly to this week, our delve into fashion and personal style with sustainable fashion tech...
Developing “the entrepreneur’s condition” and other entrepreneur hacks, with Patrick Kelly
Our very first Entrepreneur Empowerment interview is with Patrick Kelly, founder of cloud-connected technology provider, Adapt. Delving into "the entrepreneur's condition", we explore Patrick's...
3 Ways To Increase Website Traffic To Your Blog
Why do you have a blog? Because you want to sell something, spread a message, connect? Your content might be better than anyone else’s, but if nobody reads it, it doesn't count. It’s ‘Schrodinger’s...
Content Producers: How Worried Should We Be About Computer-Generated Writing?
As automation becomes more common, people are starting to worry about its effects on their livelihoods. Even governments are thinking up solutions to manage the potential job losses. They’re...








