If you’re not familiar with the world of marketing, you might think that marketing professionals just do ‘marketing’. And while that’s a reasonable assumption to make, it’s completely false. Within...
What Does A Copywriter Do?
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Nick Jolliffe
What are the 7Ps Of Marketing?
Whenever you visit a shop, click on a website, view an advert, and make a choice about what to buy as a consumer, you are being influenced by the forces of marketing. Marketing has perhaps the...
What you need to know about Social Media Influencers
What is an Influencer? According to dictionary.com an influencer is “a person who has the power to influence many people, as through social media or traditional media” . In this article, we’re going...
Part 10: Ultimate Marketing Strategy Template – Marketing Metrics: Measuring, Modifying and Monitoring
We've reached part 10 of our Ultimate Marketing Strategy series - taking you through the various components of a bespoke marketing strategy. We've explored the different sections to...
7 Content Tips to Transform Your Storytelling in 2021
It's 2021. January. We’ve had the first week back at work for many of us. Brainstorming, planning and calendars adorn our tables and walls – and bucket loads of coffee may well be high on the agenda...
Everything You Need To Know About Media/Press Relations In 2021
Understanding the current trends in media/press relations in 2021 will help you expand your business reach and visibility. If you want greater exposure and a wider reach for your brand, you must...
Why Your Mindset is Your Greatest Asset, with Rachel Whittaker
It’s that time again: the latest in our Entrepreneur Empowerment series. Today, we’re catching up Rachel Whittaker, Founder of Indie Beauty Delivers, the Indie Rockstars Group Coaching Programme and...
“Nothing is impossible!”, enthuses Duvan Couvée
In this week’s entrepreneur empowerment interview, we’re chatting to Duvan Couvée, CEO and Co-Founder of Pure Sportswear . Focusing on entrepreneurship in 2020, we talk about dedication, long hours,...
“Always believe in yourself”, says Moira Newiss
In this week’s entrepreneur empowerment interview, we talk to sustainable sports skincare founder, Moira Newiss, who launched Skirr Skin this year, shortly before the UK entered lockdown. Moira...