Over the past few years, AI has come a long way. From being an idea that belonged in a science fiction novel to Sophia, the AI robot giving people...
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The Benefits of Content Marketing For Beauty Brands
The beauty industry has changed a lot since its birth in the early 19th century. From being used only by the richest or most important figures, to...
How To Write A Blog Post
In a world where content is king online, blog posts are one of the most powerful content marketing tools you could ask for. The problem is that many...
What is a SWOT Analysis (and how to do one)
Sorry, this blog isn’t anything to do with military tactics! In the world of marketing, a SWOT analysis is one of the most common and powerful...
What Does A Copywriter Do?
If you’re not familiar with the world of marketing, you might think that marketing professionals just do ‘marketing’. And while that’s a reasonable...
Why is Good Communication Important for Your Business?
“Communication — the human connection — is the key to personal and career success.” - Paul J. Meyer A Word on Communication Throughout the pandemic,...
7 Content Tips to Transform Your Storytelling in 2021
It's 2021. January. We’ve had the first week back at work for many of us. Brainstorming, planning and calendars adorn our tables and walls – and...
How to Make Your Copywriting Stand out in 2021
No matter what kind of business you're in, marketing will be one of your top priorities. Why? Because even the best business can't succeed if nobody...
Part 9: Ultimate Marketing Strategy Template – Marketing Goals and Conversions
Whether you’re preparing your projected plans for investors, changing your business model, launching new products or services or entering new...
15 Social Media Post Ideas you can Try Today
One of the biggest challenges we all face when creating our own social media posts or managing another brand’s social media account is brainstorming...
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